Of course, the paper had to adapt. In the 2010s, it built a strong website and social media presence. But here’s the secret: it kept the soul of the old print edition.
You can still find editorials that sound like a chat with your neighbor. “That pothole on Wednesfield Road is ridiculous.” It’s refreshingly honest.
Climbing centre plan in Wolverhampton for newspaper's ex-base - BBC News
Compare that to the soulless algorithm of a national news site. Which would you rather read over your morning tea?
Fun Comparison Time
Think of The Star as the cool indie band everyone discovered first. Then the Express was the respected jazz club that had been there forever.
Together, they’re like a supergroup—the Traveling Wilburys of local news. Each part brought a different flavor, making the whole thing legendary.
And like a good band, they have a dedicated fanbase. People still collect old copies with passion. It’s a whole subculture you can fall into.
