Because technology moves at the speed of snacks disappearing from a teenager’s room. The old system was built on outdated tech. It relied on IP addresses and keyword blocking that felt like a digital dinosaur. Think about it: in 2010, we blocked “Facebook” because it was a distraction. Now, it’s where you pay your dentist.
Virgin Media wants to hand the reins back to you. You get more flexibility with modern apps and device-level controls. The old switch-off was blunt. It was a sledgehammer. The new tools? They’re a scalpel.
But wait – what actually changes?
Your Virgin Media Hub will stop using its built-in, ages-old parental filter. That filter was so old, it probably thought “TikTok” was a type of candy. If you had it switched on, it’s now gone.
Don’t panic. The internet doesn’t become the Wild West. You just need to shift your strategy. Use the “My Virgin Media” app or your device’s own parental settings. Apple, Google, and Xbox all have incredibly granular controls. You can block “violent games” but allow “educational videos about volcanoes.”
