To get your seasonings to stick, you need to make sure your chicken is properly prepped. This means giving it a good ol' pat dry with a paper towel to get rid of any excess moisture - like when you're trying to get the perfect beach body, you want to start with a smooth surface! A dry surface helps the seasonings cling to the chicken, rather than just falling off.
Another key step is to make sure your chicken is at room temperature before applying the seasonings. This might seem like a small thing, but trust us, it makes a big difference - it's like the difference between trying to put together a puzzle with cold, stiff pieces, versus warm, flexible ones. When the chicken is at room temperature, the seasonings can penetrate deeper, ensuring that flavor is locked in.