You wake up early, coffee in hand, credit card trembling. The clock strikes ten. You click "buy" and are immediately greeted by a spinning wheel of doom. That wheel is not loading; it is judging your internet speed and your life choices.
Suddenly, the message pops up: "Tickets are currently unavailable." You refresh. You refresh again. Your cat looks at you with pity. You have just been outrun by 40,000 other fans with faster thumbs and better WiFi, all of whom apparently live in a data center.
I once managed to get a ticket three minutes after the sale started. I felt like I’d won the Hunger Games. I actually texted my friend: "I am the chosen one." She replied: "Cool, can you get me one too?" I laughed. Then I cried. Because of course, I couldn't.